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Friday, March 7, 2014

Helpful Advice For Designing A Great Website

By Aiko Silvi


More and more of our lives take place online these days, so web pages that do not work well are not going to receive much positive attention. If you need to learn more about designing an effective web page that will get people coming back again and again to your website, this article is for you.

If you want to know more about web design, read through these tips below. HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.

For multimedia presentations, take advantage of the new HTML5 standard. Although HTML5 isn't quite as robust for animation and games as Flash, it has the advantage of working stably on mobile phone browsers, including those contained in Apple hardware. HTML5 is also quite a bit leaner than Flash, so load times will improve, as well.

Make sure your website is easily scanned. Various tests on usability demonstrate that most online readers do not actually read all the content; instead, they scan it for something that interests them. Using text that is emphasized to break it into sections that are easily scanned ensures your readers are more likely to return. Also, make sure to keep the most important information at the top. All of this ensures a more satisfying experience for your visitors because they can quickly find what they need.

Do not use images for your background. When you think about some of the biggest websites on the Internet, they do not have images as backgrounds. When you use image backgrounds, you represent yourself as someone who is not well-versed in web designing. Images as backgrounds also cause your site to load slower, which can lead to user frustration.

Add a search feature to a website. When visitors come to your website, they want to easily be able to find what they are looking for. A keyword search feature will make it easy for people to find the right page on your site, especially if the website you are designing is very complex.

Try the common "newsletter" technique to keep your readers reminded of your services. If you provide customers with an opportunity to keep abreast of upcoming promotions or events, they will be more likely to return. Track the number of visitors who sign up, and position the sign-up form in your site's sidebar. Make sure you only send out the letter to those that have explicitly requested to view it.

As you have seen, the principles of good web design are not terribly mysterious or difficult to implement. However, too many websites still ignore these basic techniques. Do not let your site fall into this category. Put these techniques into practice to design a website that you can be proud of.




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